COM 161 - Mass Media

3 Credit Hours

This course surveys the major forms of the mass media - newspapers, radio, magazines, television, and electronic media - and their impact politically, socially, and economically. The student will explore the origins, development, and potentiality of print, broadcast, and electronic media as well as analyze the evolution of standards, policies, methods, and controls. The course is designed to be equally useful for students planning to enter a communications field or other professions and businesses. As consumers, we all must use the media, either to inform ourselves or to help inform and persuade others.

Prerequisite(s): COM 121 or COM 122

Semesters Offered: Spring